London's River Thames Digital Art Trail Commission
Seeking artists to create AR experiences along 5-mile Thames riverside path connecting cultural landmarks with interactive digital artworks
The Thames Cultural Trust has announced an ambitious £250,000 commission for digital artists to create an augmented reality art trail along London's historic riverbank. The project aims to connect major cultural institutions like Tate Modern, Shakespeare's Globe, and Tower Bridge through site-specific AR installations accessible via a custom mobile app. Artists are invited to propose immersive experiences that respond to the river's rich history, ecology, and contemporary urban context. The commission will support 5-7 artists with individual budgets of £30,000-£45,000 for artwork development, technical implementation, and a 2-year maintenance period. Selected artists will receive technical support from development partner Nexus Studios and access to high-precision spatial mapping data. The Trust particularly encourages proposals incorporating real-time environmental data, social interaction features, or connections to existing riverside cultural programming. Applications require concept sketches, technical specifications, maintenance plans, and evidence of previous AR/location-based artwork experience. Shortlisted artists will receive a £2,000 fee to develop detailed proposals.
How to Apply
Submission Guidelines
Artists must submit a detailed project proposal including concept development, technical specifications for AR implementation, timeline, budget breakdown, and portfolio of previous digital/AR work. Proposals should demonstrate how the artwork will engage audiences with Thames heritage and connect cultural landmarks. Technical requirements include compatibility with mobile AR platforms, consideration for outdoor lighting conditions, and accessibility features. Artists must have experience with AR development tools and demonstrate ability to deliver weather-resistant installations.
Actionable Steps
1. Visit the Greater London Authority's current opportunities page and check for digital arts commission announcements
2. Prepare a comprehensive project proposal including AR technical specifications, site-specific concept for Thames locations, and detailed budget
3. Compile a portfolio showcasing previous AR, digital art, or public art installations with emphasis on interactive and location-based works
4. Contact the GLA Culture team directly to inquire about upcoming Thames digital art initiatives and submission deadlines
5. Submit application through the official GLA portal when the opportunity opens, ensuring all technical and creative requirements are met
Application & Contact
Application URL: https://www.london.gov.uk/programmes-strategies/arts-and-culture/current-opportunities
Contact: Email: culture@london.gov.uk, Phone: +44 20 7983 4000